Sorted by Topic: Market Expansion
In January 2016, Internet Retailer reported that online sales in the US are expected to reach $523 billion in the next five years, up 56% from $335 billion in 2015.
Consumer preference and improvement in technology are driving eCommerce growth. Consumers demand the ease, convenience, and quickness of online shopping. Retailers are making the necessary improvements to meet those demands allowing consumers to shop as they want.
eCommerce is a big opportunity for both emerging and established retailers. Do you think you’re ready to tackle the world of eCommerce? Read our guide of eCommerce basics before you do! (more…)
Online retail sales are steadily growing. While brick & mortar sales still make up the majority of total retail sales, eCommerce is carving out its place in retail.
eCommerce plays an integral role for today’s shoppers. Whether to research, compare offers, or to buy items, more shoppers are turning to online retail. Online shopping offers benefits like easier return policies, faster delivery, and free shipping.
This week we’re reading about the opportunities that retailers have to sell on social media platforms. Platforms like Instagram, Facebook, and Pinterest are new selling channels that retailers can take advantage of to reach a wider audience. Learn more about selling on these popular platforms. (more…)
90% of U.S. and U.K. independent retailers sell through online marketplace sites. There’s a good reason why so many retailers use sites like Amazon, eBay, Sears, Newegg, etc. They are an easy way for retailers to get their products in front of millions of potential customers.
However, is selling on marketplaces a guaranteed way to grow your sales?
Online marketplace sites have their own unique challenges that can put a retailer’s business at risk. This article uncovers some of those risks that you might experience. Knowing these challenges upfront can help you decide if selling on online marketplace is right for your business. (more…)
Are you thinking about how to grow your retail sales?
Retailers looking to grow need a market expansion strategy. This type of strategy provides different approaches that sellers can use to expand their business. Retailers can evaluate which strategy is best for their business.
This article covers different market expansion strategies. Then, we’ll provide a guide that specifically explains how to choose different sales channel expansion opportunities. (more…)