As we enter October, the holiday season should be on all retailers’ minds. This time of the year is often the most important quarter for your business.
Over the next month, you should finalize your holiday season eCommerce strategy for this season. Last season, non-store holiday sales grew 6.8% to $101.9 billion. And, it’s expected to grow even more this year. You’ll want to take advantage of the increase.
So, we put together a last minute holiday eCommerce checklist for you. Be prepared to have your best year yet! (more…)
It’s “get ready for the holidays” season for pretty much everyone in retail. So, we might as well share some of our favorite articles of the week that give advice to retailers for the holidays.
It’s that time of year again. Holiday season is upon us. Well, at least for retailers. You aren’t as lucky as some consumers who can afford to refuse to think about anything Christmas until after Thanksgiving.
As a retailer, you should be preparing and finalizing your strategy for this year’s holiday season. If you think you have until mid-November to prepare, you’re wrong! People started shopping at the beginning of this month (check our stats in the presentation below).
To have your best year yet, you need to be in on what the 2015 holiday shopping retail trends are. (more…)
More great stuff from Rand Marketing…this time they share some of the most important strategies you can use to grow your eCommerce business.
You started an eCommerce business to generate revenue–to grow. You need to develop a strategy, incorporating industry best practice, to help your business grow. Ideally, it’s best to have a marketing strategy in place before you launch your website, in order to “hit the ground running”, but it’s never too late to devise a plan to attract shoppers to your storefront.
In this post we’ll go over the levers you can pull–the things you can do to grow your eCommerce business. While this list isn’t exhaustive, these are the major opportunities that you should look at first to drive targeted traffic to your website.
There is no unifying theme for the articles I picked out this week, other than that they are valuable for merchants of all shapes and sizes. Enjoy them. And, then enjoy the weekend!