Direct-to-consumer brands are disrupting the retail landscape both online and in-store. These digital native merchants have strong brand identities that resonate well with their audiences. Their hyper-focused on the customer experience, changing the way retailers should think about customer interactions. Most importantly, they’re taking control of their consumer data allowing continuous innovation and improvement.
Direct-to-consumer is a winning formula in retail right now and more brands are popping up than ever before. Look at why this retail model works and some of the top DTC brands out there now.(more…)
This week we’re reading a variety of topics that include when shoppers will share data, why gift returns are out of control, and why retailers need to slow down. Read the articles below!(more…)
This week we’re reading a variety of articles that include how many holiday shoppers hit stores after Thanksgiving, how to increase your customer lifetime value (CLV), and when customers shop online vs. in-store. Read the articles below!(more…)
(This post was last published on May 4th, 2016. It’s been updated for accuracy and completeness.)
Retailers are missing out on nearly $1 trillion in in-store sales because they don’t have on hand what their customers want to buy. When customers can’t find what they want on your shelves, they’re quick to shop online or with one of your competitors.
There’s a lot of reasons why your shelves might be empty like miscalculating labor costs, customer satisfaction, and poor communication between vendors and retailers. To combat this problem, retailers of all sizes are turning to technology to ensure their shelves stay stocked, or appear to have an endless aisle of products consumers are looking for.
Implementing this retail strategy isn’t easy though. This article discusses some of the common challenges of deploying an endless aisle program.(more…)
This week we’re reading a variety of articles that include how to manage channel conflict, how to resolve Amazon fulfillment problems, and expected holiday sales growth. Read the articles below!(more…)