This week we’re reading about customer loyalty programs and customer feedback. Learn about what makes a customer want to join your loyalty program and how to leverage customer feedback to your advantage.
Customer Loyalty Programs
What Your Customers Want to Know Before They Join Your Loyalty Program
Customer loyalty experts, Sweet Tooth, provide everything you need to know about customer loyalty programs. They explain what incentives to have and how to set up your loyalty program.
Customer Gratitude Vs. Loyalty
Why Customer Gratitude Trumps Loyalty
Before you can even have loyalty, you need customer gratitude. Learn how some brands go about loyalty in all the wrong ways in this Harvard Business Review article.
Customer Feedback
5 Cool Things You Can Do With Customer Feedback
Customer feedback is important. It shouldn’t just be collecting somewhere not being put to use. Check out these five different things you can be using customer feedback for.
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