One of the traits we look for when hiring new employees at nChannel is curiosity. Obviously past experience and success are indicators of a good employee, but the only thing that is consistent about retail technology is that it is constantly changing. New ideas are born every day and we want people who are going to use those ideas to pull nChannel forward, not hold it back.
This trait is particularly important in my area, marketing. It’s our job to stay ahead of the retail technology market, and even shape it a little. Everyone at nChannel spends a lot of time learning about what makes retailers successful. We thought you might be interested in what we’re learning.
So, we’re starting a weekly post where we highlight a few of the more interesting articles we’ve come across during the week. We welcome your feedback and hope you’ll share some of your favorite articles as well!
Being Hyperagile the Key to Future Retail Success: I love the way this article weaves customer experience with agility. Big box retailers are no longer driving the market; the consumer is. But to respond to consumer needs, you must nimble and quick. The first to respond is often deemed the winner. This article provides some great advice on what areas to focus on to transform your company.
Why You Should Sync Your E-Commerce Store with Your Offline Business: The author, Brian, is preaching to the choir here. We often argue that a company’s eCommerce store should not be a standalone entity but an extension of your business, meaning the investment should be equivalent to that of a putting up a new physical store and should be a strong representation of your brand. I believe, however, that syncing isn’t enough. Adding the right processes to your multichannel environment can not only help you increase customer satisfaction, but be a competitive differentiator.
What Apple Pay Means for Retailers: This article provides a very realistic expectation of Apple Pay. A few big retailers will jump on board early, but small to mid-sized retailers and consumers will be slower to adopt. We work with independent merchants every day and replacing or updating their POS system to support NCF is no small feat.