Sorted by Tag: eCommerce
Your eCommerce Content Marketing Strategy Guide [Infographic]
Your eCommerce sellers are in a constant fight to attract (and keep) new customers. The ability to find and target the right audience is key to a merchant’s success. Marketing then needs a sophisticated strategy to do just that.
However, customers today have more information at their fingertips than ever before. How does an eCommerce seller break through the noise to potential customers?
The answer for you might be content marketing. Don’t know too much about it? No problem. We’ll cover how eCommerce content marketing strategy can be used as a competitive advantage and an infographic guide on how to get started. (more…)
What We’re Reading: eCommerce and Omnichannel
This week we’re reading a little bit of everything. We looked at articles about improving your eCommerce strategy and why omnichannel is dead. Check out the different articles below. (more…)
What We’re Reading: Corporate Innovation, Delivery, & Returns
This St. Patrick’s Day, we’re reading a variety of different topics. First, we learned how companies are starting to act like startups to prepare better for competition. Then, we’re reading about how the USPS is accommodating eCommerce. Last, check out how online retailers can combat high return rates.
The retail industry changes fast, see how companies are making adjustments for the future. (more…)
Need an eCommerce Shopping Cart Solution? Consider These Options
(This post was originally published on June 8th, 2012. We’ve updated it for accuracy and completeness.)
When running an online retail business, you need a reliable eCommerce shopping cart solution. Luckily, there are plenty of eCommerce platforms out there to choose from.
So how do you choose the best option for your business?
There are a wide variety of eCommerce shopping carts on the market. Each one comes with a whole host of features built to make your customers have an easy and stress-free experience on your site. The key is determining which online shopping cart best suites your needs based on the technical resources you have available, how much web selling experience you have, and your web development skills.
Here are some of the top eCommerce shopping cart solutions. (more…)
What We’re Reading: eCommerce and Data
There’s no shortage of articles about eCommerce and data right now. As eCommerce continues to grow and dominate, we’re reading articles about how to improve your eCommerce practices. We’re also catching up on how to create value from all the data that you collect from the web. (more…)