Sorted by Tag: Marketplace
Amazon Magento Integration: Why it is a Must-Have and How to Recognize a Good Solution
It doesn’t matter which came first the chicken (your web store) or the egg (your Amazon Seller account) but you need them to work together. Managing them separately is enough to sap all of your time and to drain your profits.
Why You Need an Amazon / Magento Connector
When you sell through multiple channels, the amount of work it takes to execute each aspect of the sales process seems to multiply more than expected. You may think that uploading items to two online sales channels wouldnt be much work or that maintaining inventory counts between the two systems would be easy until you do it.
I like to break down the tasks involved with managing multiple channels into three parts: (more…)
nChannel Successfully Completes eBay’s Compatible Application Check
New Status Enables More Efficient Management of eBay Marketplace for Customers
COLUMBUS, OH 7/24/13 nChannel, creator of the cloud-based multi-channel management platform, announced today that it passed eBays Compatible Application Check process enabling tighter integration between the marketplace and nChannels platform. nChannel is also a member of the eBay Developers Program, which gives third party applications access to program resources to create innovative solutions that make it faster and easier for users to buy and sell items on the eBay marketplace.
Utilizing eBays open and easy-to-use development platform, nChannel has created an eBay Connector that connects the marketplace to a variety of eCommerce, point-of-sale (POS), ERP and accounting systems through nChannels multi-channel management platform. The Compatible Application Check validates nChannels compatibility with eBay and ensures a more seamless and efficient method of sharing data between the two platforms. It also increases the number of allowed transactions per day from 5,000 to 1.5 million. (more…)
How to Reduce Shopping Cart Abandonment
I spend a lot of time talking to companies that sell on the web big and small. One of the recurring themes of those conversations is, I wish I could get more shoppers who put items in their cart to actually buy! eCommerce is a multi-step process. First, you jump through hoops to get people to your website, and then you use creative merchandising techniques to get them to put items into their cart. After all that, you really want them to make a purchase. You deserve that, right? But then they leave they abandon their cart midway through the checkout process. Knowing why this happens and how to avoid it is a skill every online seller should have.
Go Beyond Simple Magento eBay Extensions with Multi-Channel Management
With the rapid adoption of both Magento and eBay, Magento eBay extensions are one of the most sought after plug-ins on Magento Connect. Dozens of companies have developed various levels of Magento eBay integrations to meet the needs of online retailers. Although this type of extension is a great start, in most cases, Magento eBay extensions simply connect point A to B. Moving data might eliminate some manual tasks, but how much value does that add to your sales operations? Instead, keep your eye on the bigger picture particularly if you are using an eCommerce system like Magento, but maintaining your master item information in another system. Consider how to manage your multi-channel environment so that you are improving the overall sales experience for your customers and providing your organization with greater visibility to your sales data (item, inventory, order, customer, supply, etc.). (more…)
Marketplace Fairness Act Passes in the Senate but Faces Hesitation in the House
Last week, we posted an introduction to the Marketplace Fairness Act for Online Retailers. On Monday, the Senate voted 69 to 27 to pass the bill that requires retailers with revenues of $1M or more to collect state sales tax on all online purchases.
The bill got bipartisan support in the Senate with many legislators viewing the bill, not as a tax increase, but as a method to enforce a tax law that is already in place. Technically, buyers are supposed to pay taxes on Internet purchases when they file their state tax returns but very few actually do.
The House, however, vows to take a closer look at the ramifications of the bill. House Speaker John Boehner plans to refer it to the House Judiciary (more…)