Sorted by Tag: Product Information Management
A Guide to Improving B2B Product Catalog Management
The B2B industry is always evolving. Emerging trends force B2B companies to shift their strategies. Multichannel and eCommerce initiatives are driving change in how B2B companies manage their product catalog.
For example, 69% of B2B companies say they expect to stop printing a catalog within five years. Online catalogs are replacing print.
Product catalog management is an integral part of your B2B business and this guide will help you improve it to meet today’s demands. (more…)
6 Inspiring Ideas for Your 2016 E-Business Strategy
Amazon boasts of over 2 million third-party sellers worldwide, accounting for 40% of total units sold on Amazon. Shopify, one of the fastest growing eCommerce platforms, has over 200,000+ merchants since founded in 2006.
There are more retailers starting e-businesses. They start by opening their own webstore, marketplace account, or multiple stores across multiple platforms.
For 2016, what new strategy are you going to undertake to be a successful e-business? This article will cover a list of ideas to help inspire your e-business strategy. (more…)
How to Increase Sales by Improving Your eCommerce Product Management Strategy
Thirty percent of US online adults cite that they would consider buying from an online retailer they had never previously purchased from, if the retailer offered detailed product information.
Consumers spend more time researching product purchases online before they buy. This makes quality product content on your eCommerce store more important than ever. It’s all a part of a better customer experience, which can lead to an increase in your eCommerce sales.
This article will discuss the many benefits of improving your eCommerce product management strategy and the capabilities needed to do so. (more…)
Grow Your eCommerce Business by Selling on Online Marketplaces
eCommerce sellers should always be looking for ways to expand their your business. How can you expose more of your products to more potential customers?
You best opportunity for growth could be selling on online marketplaces.
Online marketplaces such as Amazon, eBay, TMall, and Rakuten, provide eCommerce sellers access to new, large audiences to introduce products to. In this article, we’ll show sellers why selling on online marketplaces provides an opportunity for growth. (more…)
Amazon Product Listing Optimization Best Practices
Many sellers see Amazon as a huge opportunity for their business. What they don’t realize though is how tough the potential competition is that they face. As Amazon’s seller base grows to over 2 million sellers worldwide, competition for selling also grows.
Customers rely on your Amazon product listings to find your products and then compare you to other sellers, both on Amazon and off. The information you provide helps a customer determine whether or not they want to buy from you.
However, optimizing and managing your Amazon product listings is often a pain point for sellers. In this article, we’ll help you understand what information and tools you need to create high quality Amazon product listings. (more…)