This week we’re reading a variety of topics that include why retailers need to do a total omnichannel transformation, how to pursue personalization, and how FedEx is cutting ties with Amazon. Read the articles below.
Going All-In on Omnichannel
The age of omnichannel: Why retailers need to go ‘all-in’
Many retailers have take a fragmented or gradual strategy to omnichannel. See why that’s not creating a lasting omnichannel transformation.
Personalization that Works
Pursuing Personalization That Drives Real Incrementality
Learn how to balance personalization tactics that drive results.
Amazon and FedEx
Amazon Drops Delivery Services Through FedEx
The latest news report that FedEx won’t renew its ground delivery contract wtih Amazon. See how this plays into FedEx’s broader eCommerce strategy.
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