This week we’re reading about shoppers’ options for online returns, how millennials are changing luxury eCommerce, and how to tell if your marketing is working. Read the articles below!
Returning Online Purchases
Shoppers have more options for returning online purchases, even at rival retailers
The average return rate for online transactions is 25%. See how retailers are trying to make the process as easy as possible.
Millennials and Luxury eCommerce
Millennials are Changing the Face of Luxury eCommerce
Millenails are reaching their peak spending years. Luxury brands are taking notice.
Is Your Marketing Working?
How to Determine Whether Your Marketing is Working
Marketers spent over $1 billion in 2017 to measure their impact. But, are they using the right approach to measure their success?
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