What is Multichannel ERP Integration?
(This post was originally published on May 16th, 2012. We’ve updated it for accuracy and completeness.)
To sell through multichannel channels, merchants use a number of different systems to manage their business. On the frontend, you might sell through an eCommerce store or marketplaces. On the backend, sellers often use an ERP, CRM, or POS system to manage different aspects of their selling operations.
For most sellers though, their ERP system becomes the heart of their business. It’s the central location where you manage all selling processes. However, not all sellers integrate their ERP to their other systems. Find out what multichannel ERP integration is and how it can help your business. (more…)
What We’re Reading: Brick-and-Mortar Retail
This week we’re reading all about brick-and-mortar retail stores. Lately, there’s been a lot of talk about the “retail apocalypse” but these articles say otherwise. Check out some helpful tips about selling in physical stores. (more…)
Retailers Still Aren’t Meeting Customer Standards for Buy Online, Pickup In Store Services
In an effort to integrate eCommerce and brick-and-mortar operations, many retailers are adding buy online, pickup in store (BOPIS) services. Retailers are adding these capabilities even if they aren’t perfected. While customers seek out this service, they still aren’t completely satisfied with it yet.
iVend Retail reported that nearly 57% of all shoppers use this omnichannel service, but only 31% describe it as being a smooth process.
92% of North American shoppers say they regularly shop across multiple channels. Buy online, Pickup In Store is an important part of the customer experience for multichannel shoppers, but retailers are still falling short. See why BOPIS is important to customers and how you can improve your processes to impress your customers. (more…)
What We’re Reading: Retail Trends
This week we’re reading about trends in the retail industry. Check out 141 stats about eCommerce trends, how retailers are still struggling with omnichannel, and surprising information about millennial shoppers. (more…)
Why Your eCommerce Return Policy is More Important than Ever
When you sell online, dealing with returns is unavoidable. Customers return products for many reasons such as a damaged product, wrong item, product looks different than online, or they purposely ordered different sizes or colors.
High return rates are a problem for eCommerce sellers. It can ruin your profitability. However, many sellers tend to overlook their return policies and processes.
Your return strategy is an integral part of your eCommerce strategy. If you haven’t put much thought into it, see why you should now. (more…)