This week we’re reading a variety of articles that include how the ‘Halo Effect’ boost sales, how to manage expansion costs for your retail business, and retailer’s secret weapon to take on holiday shopping. Read the articles below!
The ‘Halo Effect’
See what this study says on the ‘halo effect’ – how a purchase in one channel directly impacts the purchases in another.
Managing Retail Expansion Costs
See how you can expand your retail brand to cover more territory, reach more shoppers and grow in value, all while managing your costs.
Your Holiday Secret Weapon
Summer marks when retailers start prepping for the holiday season. Learn what you should be focusing on to win more customers this year.