Our marketing team spends a lot of time in discussions about search engine optimization, so we understand how important it is (and how difficult). You can always learn something new and valuable.
So, this week, we’re sharing a few posts that should help you with your eCommerce store’s SEO.
5-Minute SEO Audit
I’m a little bit weary of promising that 5 minutes will magically make you an SEO powerhouse. Don’t forget it’s a long game, not a quick fix. That said, there’s some really good advice in this article. In fact, these tips are ones you won’t typically find in an “eCommerce SEO” post. You’ll probably learn something new.
404 Error Pages
The 404 error page (what shows if someone tries to access a page on your site that doesn’t exist) are an underutilized opportunity. You could show your generic server error, which gets you nothing. Or, you could rethink how you display errors to your users, improving SEO and visitor satisfaction. This post dives into how.
5 Top Tips
If SEO is not a new concept to you, this post will probably be to elementary. But, if you are a novice or don’t know where to start, here’s a good place to.