This week we’re reading a variety of topics that include Walmart’s attempt to nail the last-mile of grocery deliveries, one eCommerce company’s success with a story-driven content strategy, and understanding an important driver of shopping cart abandonment. Read more below!
Walmart Tries to Nail Last-Mile Delivery
All eCommerce merchants are plagued by the challenges of last-mile deliveries. Read more about Walmart’s latest attempt to overcome their own difficulties. Will it work?
Story-Driven Content Strategy Drives eCommerce Game
See how predominantly wholesaler KEEN footwear has adopted a content strategy to drive their direct to consumer eCommerce sales.
What’s Hurting Your eCommerce Conversions?
There are many reasons why a customer might abandon their shopping cart at check out. Could it be your approach to shipping? Find out in this article.