(This post was originally published on July 18, 2012. We’ve updated it for accuracy and completeness. For a current list of our favorite Magento extensions please read our post about the top 5 Magento extensions of 2014.)
Magento is an excellent resource for online retailers, offering a host of features to help improve site management, customer experience, marketing and much more.
However, because Magento is open-source, it relies heavily on extensions from third-party developers to enhance its performance.
These extensions offer everything you need to run a successful online business. However, because there are so many, we’ve compiled some of our favorites.
Here are 8 great Magento extensions for your eCommerce store.
1. Top Magento Blog Extension
Blog – Community Edition by aheadWorks
Creating a blog for your business remains one of those effective internet marketing strategies you can implement. This Magento extension gives you the opportunity to share company news, product information, promotions and more. With the added SEO benefits of owning a blog, this is a must-have Magento extension.
2. Top Magento Shipping Extension
As your business continues to grow, you’ll be faced with fortunate challenge of shipping an increasing amount of products. The ShipWorks extension makes that much easier, allowing you to create shipping labels, send customer emails, update order statuses, and more. ShipWorks also has integrated support for all of the major shipping carriers.
3. Top Magento Zoom Extension
This extension allows users to get incredible product detail by zooming in on a product image. All the user has to do is mouse over the image. Even better, it works in all major browsers, including the iPad and iPhone.
4. Top Magento Price Range Slider Extension
Price Slider Daffodil
Every shopper has a price range in mind when shopping for a product. One of the major benefits of online shopping is being able to filter items by that price. This Magento module gives users that opportunity. An easy-to-use slider allows your customers to specify a range of prices when looking at your products.
5. Top Magento Extension for Selling by Color
Color Swatches is a great extension for retailers that sell products that come in a variety of styles, as it gives users an option to see a particular product in any number of different colors, shapes, or designs. Product images and prices (should they be different) will change as the user selects different styles to view.
6. Best Magento Extension for Shopping by Brands
Shop By Brand
A customer should always be able to easily find what they’re looking for. So, If you have an expansive catalog of products, its important to offer as many filtering tools as possible. If you sell products from multiple brands, this extension gives users the opportunity to find the specific brands they want. Users can shop by brand, colors, collection and more, giving them all the filtering tools they need to find the products they want.
7. Best Magento Extension for Live Chat
Zopim Live Chat
Zopin Live Chat is a live chat service to address impulse buyers or to allow customers to chat with a representative about your products. In the era of text and Instant Messaging, many users dont want to wait for a response from a customer support email. They want instant access. Giving customers the option of having their questions answered immediately goes a long way to driving sales and building your customer base.
8. The Best Integration Software for Magento
Yes, I suppose it’s self promotional to put our own company on this list. But hey, at least it’s not number one. nChannel offers connectors that can sync your Magento platform to all the major software solutions that your company uses, including your POS, ERP/accounting software, and other marketplaces like Amazon & eBay. nChannel synchronizes item, inventory, order, customer, and shipping/tracking data between your systems.
What to do next
If you enjoyed this post, please check out our posts about choosing a Magento inventory management system, the 5 best Magento extensions of 2014, or the top 5 Magento shopping cart abandonment extensions.
If you have any questions, or think there is an extension we missed, let us know in the comments!