This week we’re reading about consumers’ mixed feelings about Amazon, how to win at BOPIS, and why some DTC brands won’t sell on Amazon. Read the articles below!
To love or hate Amazon?
Consumers reportedly have negative feelings towards Amazon, but still buy at least half their purchases from there. See what’s causing the mixed feelings of consumers.
Buy Online, Pick up in-store has been key to brick-and-mortar stores fighting eCommerce. See how to put together a successful program.
DTC vs Amazon
Learn why brands like Nike, Ikea and other notable DTC brands are wary of selling on Amazon and deciding not to sell on the marketplace.