Sorted by Topic: Customer Experience Management
Magento 1 End of Life: How to Meet PCI Compliance
As of now, many Magento merchants are choosing to stay on their Magento 1 stores despite their June 2020 official end of life date. Now that June has arrived, what can Magento 1 users expect to happen to their webstores in the coming months?
(more…)How to Prepare for an eCommerce Project with an Agency
(This is a guest post from our friends over at Trellis, a full-service eCommerce agency providing cutting edge solutions for bold B2B & B2C brands.)
Welcome to our brief “how-to” guide on engaging an eCommerce digital agency for software design, development, and other agency services. This guide is designed to help prospective eCommerce agency clients get the most out of their agency engagements and relationships, while ensuring they are an ideal client in their own right.
(more…)How to Choose the Best B2B eCommerce Platform for Your Business
(This post was originally published on April 4th, 2019. It has been updated for accuracy and completeness.)
According to Forrester, US B2B eCommerce is expected to reach $1.8 trillion and account for 17% of all B2B sales in the US by 2023. B2B eCommerce is on pace to be twice the size of B2C eCommerce.
However, many B2B sellers are still in their infancy for building out strategic online channels. So far most have been slow to adopt eCommerce best practices. If there’s one thing to learn from B2C selling, it’s how crucial it is to choose the right platform to power your online business.
This article aims to show B2B merchants the role eCommerce technology plays in building a user-friendly online experience and how to evaluate which B2B eCommerce platform is best for your business. (more…)
Considering a Shopify Facebook Store? Read this first.
(This post was originally published on October 10, 2017. We’ve updated it for accuracy and completeness.)
Over half (57%) of consumers say social media like Facebook influences their shopping decisions. Shopify is taking note and they’re make it easier to set up shop on Facebook and integrate it with their software.
A few years ago, Shopify released an app called Shopify Facebook Store that allows merchants to set up a fully integrated store on Facebook. Expanding your selling to social media sites can be an excellent tactic to increase traffic to your online store, improve engagement with your Facebook fans, and increase sales.
But, selling on Facebook may not be a tactic that everyone should use.
Let’s dive into how the Shopify Facebook app could help your business, and why you should (and shouldn’t) consider using it.
(more…)Overcoming Common Fears of eCommerce Replatforming
(This post was last published on December 20, 2017. We’ve updated it for accuracy and completeness.)
The idea of replatforming your eCommerce store strikes fear in most merchants. It appears too risky. There’s seemingly so much that can go wrong during the process. But, avoiding a migration to a new platform for the wrong reasons can hurt your online business in the long run.
By sticking with your old technology, you won’t be able to provide the experience that your customers demand. You could be wasting thousands of dollars trying to fix the same problems over and over again. You could be holding your business back from growth.
To help you build confidence to take on this initiative, we’ve put together a list of common replatforming fears and how to avoid them. Put your mind at ease and don’t be afraid to grow your business by upgrading your eCommerce platform.
(more…)