This week we’re reading various articles about customer loyalty. Today’s well-informed consumers are surrounded by so many choices that their loyalty to one brand can be fickle. Many retailers are taking the year 2017 to focus on building their customer loyalty programs. If you plan to do so, then you’ll want to check out these articles below first.
Set Yourself Up for Success with Customer Loyalty
Our friends over at Sweet Tooth Rewards put together three things you absolutely need to do with loyalty in 2017. They’ll help you grow your business and improve your customer experience.
Loyalty Survey Results
Retail Customer Experience reports on the results of a customer loyalty survey. This year 64% of companies plan to offer exclusive loyalty promotions to specific customer groups. See what other survey results were.
Leveraging Customer Data
Building customer loyalty is one of the most challenging aspects of your business. Here’s three tips about using your customer data to create stronger customer loyalty.