Sorted by Tag: eCommerce
How to Use a Market Expansion Strategy to Grow Your Sales
Are you thinking about how to grow your retail sales?
Retailers looking to grow need a market expansion strategy. This type of strategy provides different approaches that sellers can use to expand their business. Retailers can evaluate which strategy is best for their business.
This article covers different market expansion strategies. Then, we’ll provide a guide that specifically explains how to choose different sales channel expansion opportunities. (more…)
What We’re Reading: Is Brick-and-Mortar Dead?
With the rise of eCommerce, many have asked if brick-and-mortar stores are coming to an end. Some may feel like they are as traditional retailers like Macy’s and Nordstrom continually report declining sales.
However, this week’s articles seem to say otherwise. Here’s some positive news for brick-and-mortar stores. (more…)
B2B Online Selling Challenges (and How to Overcome Them)
B2B online sales are projected to reach $1.13 trillion in 2020. [1] This is driven by B2B buyers who are moving to buy online.
With this change in B2B behavior, B2B sellers are looking to beef up their online presence. Some are fumbling along the way as they do so.
In this article, we’ll cover some of the common challenges B2B sellers face when looking to move more business online. We’ll also show you how you can overcome these challenges. (more…)
What We’re Reading: eCommerce Returns
This week we’re reading about when customers return their online purchases. Returns are turning into a significant problem for online retailers. Learn how returns are impacting retailers and what you can do to combat them.
What We’re Reading: Everything eCommerce
This week we’re reading about everything eCommerce. Read articles about challenges in eCommerce marketplaces, differences in eCommerce site visitors, and ways to make your brand more relevant. If you’re in retail, eCommerce should be something you’re always thinking about how to improve.