Customer experience is becoming a key way for brands to differentiate themselves. Those with an exceptional customer experience can use it as a competitive advantage to win over more customers. This week we’re reading articles about customer experience and the impact it has on your business.
Drive Revenue Growth
This study found that customer experience leaders grew revenue faster than customer experience laggards. See what the correlation is between customer experience and revenue growth. The impact on your business could be huge.
Integrating Digital and Traditional Channels
Integrating digital and traditional channels into a truly omnichannel offering is hard. However, the rewards are even bigger when you can. See how a seamless customer experience pays off for your business.
Reimagining the Customer Experience
The modern consumer’s mindset is changing. They expect to get anything they’re looking for easily, immediately, and personalized. See how this affects the way organizations need to think about the customer experience in terms of mobile and cognitive mapping.