What We’re Reading: Blending Online and Offline Retail
What is the right blend of selling online and brick & mortar? It’s like mixing a cocktail…everyone has their own preferences. With Target’s announcement to reduce its workforce and invest in their online efforts, I found some good articles to support the healthy debate.
What We’re Reading: Advice For Investing In Growth
The theme of what I read this week seems to be the importance of investing in your business. But not all investments are created equal. The right investments in the right places can make all the difference. These articles will give you some ideas on how to be smart with your spending and how to choose investments that will make the biggest impact on your retail business.
Choosing The Best Magento POS Integration For Your Company
Since you’re reading this post, you’re probably looking for a Magento POS (point-of-sale) integration. But, you may be approaching it all wrong.
You don’t necessarily want to look for the POS system that works best with Magento. First you need to figure out what POS system works best with your company. Once you determine that, then you make sure it integrates with Magento.
In fact, according to Point of Sale News, the number one mistake people make when choosing a POS system is not understanding their businesses needs. So it’s essential to focus on the best POS system for your company, not for Magento.
This blog post will cover what to look for when choosing a Magento POS integration for your company. It will recommend two POS systems we know work great with your company and Magento. It’ll also discuss one of the POS systems designed specifically for Magento.
How an Amazon Inventory Management System Helps You Maximize Earnings
(This post was originally published on November 15, 2013. We’ve updated it for accuracy and completeness.)
Like many other retailers, you’ve decided to take your share of the opportunity to sell on Amazon. Who wouldn’t want access to the world’s biggest eCommerce marketplace?
But, what you may not realize (until you’ve done it) is how quickly orders come in. If you’re a growing retailer who has been managing inventory by hand, Amazon-sized quantities of orders will bury you.
In this post, we’ll dive into why you need an Amazon inventory management system to keep ensure you can seize the most opportunity possible from Amazon.
Why You Should Use a PIM as Your Item Master
When you started your eCommerce business, just selling on your webstore was enough. But, then you were successful and grew. You added new webstores or new sales channels like Amazon or eBay. That introduced some complexity.
Merchandising (managing product information) in a growing, multichannel business is one of the most important areas of your business to improve. Your ability to do it well has a direct impact on your ability to sell more products.
You probably managed your product data in your eCommerce platform to start. Doing so doesn’t work well as your business expands to new sales channels. You need a Product Information Management tool that is specifically suited to the task.
In this post, we’ll discuss why you need to use a Product Information Management tool as your item master instead of your eCommerce platform.
