What We’re Reading: Customer Data, Holiday Spend & Nike
This week we’re reading a variety of topics that include whether customers should be paid for the data, what holiday spend predictions are, and why Nike won’t sell direct to Amazon anymore. Read the articles below!
(more…)The Top Advantages of eCommerce: Why You Should Sell Online
(This post was last published on April 5th, 2017. We’ve updated it for accuracy and completeness.)
Over the past decade, consumers constantly change the way they want to shop and merchants are trying to keep up. Shoppers fluidly search, compare, and buy from online sites, marketplaces, mobile apps, physical stores, and social sites. As innovative technology aids their journey, consumers are looking for remarkable experiences across these digital and physical touchpoints with brands.
Whether you’re looking to expand your brick and mortar business or just starting off, eCommerce selling has many advantages for a long-term strategy to win over customers. Look no further than direct-to-consumer brands who are disrupting the retail landscape by creating digital-first approaches to create loyal customers. Last year, 81% of consumers plans to shop direct-to-consumer brands within the next five years. Where have these brands built their enterprises? Online.
As you consider selling online, look at the top advantages of eCommerce selling. (more…)
What We’re Reading: Digital Transformation, Return Tips, and Change Freezes
This week we’re reading a variety of topics that include why retailers are failing at digital transformations, tips for customer returns and refunds, and how your team can take advantage of freeze changes in Q4.
(more…)What We’re Reading: Retail Trends, Shipping, and Converting Shoppers
This week we’re reading about the top trends driving the future of the retail, what consumers want from shipping, and understanding how to turn shoppers into customers.
(more…)Holiday Shipping Deadlines
The holiday season is almost upon us! A big factor for online shoppers, especially during the holidays, is the shipping process. Have you nailed down your shipping strategy yet? Have you made your deadlines and shipping process clear and concise for your customers?
If you haven’t already, now is the time! According to ShipStation’s ultimate shipping guide, 90% of consumers say a poor shipping experience, such as late delivery or damaged merchandise, negatively impacts their perception of a retailer, even if it was a carrier issue.
This means that your delivery experience can be a deciding factor on whether a customer comes back again or goes to a competitor!
As you prepare to ship this holiday season, use this
compiled list of all of the shipping deadlines by our friends over at ShipStation so you can build a trustworthy shipping processes for your customers.
