What We’re Reading: Selling on Social Media
This week we’re reading about the opportunities that retailers have to sell on social media platforms. Platforms like Instagram, Facebook, and Pinterest are new selling channels that retailers can take advantage of to reach a wider audience. Learn more about selling on these popular platforms. (more…)
Kits and Configurable Products: How Retailers Can Support Them
Merchants depend on different product promotions to sell their items. One type of promotion consists of grouping products together to form a new assortment.
For example, a beauty products seller might group together shampoo, conditioner, body wash, and face soap all together for a special promotion. These new product groupings are referred to as kits or configurable products. Retailers use them as part of their sales strategy to increase sales.
However, managing kits or configurable products in your software system can be complex. This article will cover what merchants need to support these types of product groupings. (more…)
What We’re Reading: Supply Chain Integration
This week we’re reading about why supply chain visibility is crucial to retailers today. These articles cover how retailers are investing in supply chain technology and how its transforming their business processes. (more…)
A Guide to Improving B2B Product Catalog Management
The B2B industry is always evolving. Emerging trends force B2B companies to shift their strategies. Multichannel and eCommerce initiatives are driving change in how B2B companies manage their product catalog.
For example, 69% of B2B companies say they expect to stop printing a catalog within five years. Online catalogs are replacing print.
Product catalog management is an integral part of your B2B business and this guide will help you improve it to meet today’s demands. (more…)
What We’re Reading: eFulfillment
Online sellers faces the many challenges of delivering goods to your customers. When first starting out, sellers can get by fulfilling order themselves. However, once you grow, you mostly likely need the help of an eFulfillment service to handle your large order volume. This week we’re reading news about eFulfillment services to help you stay informed. (more…)