Tips for B2B Merchants Launching their First B2C eCommerce Site
B2B companies today are rethinking their online strategies. eCommerce is no longer an afterthought, but rather a can’t miss opportunity to expand your business model and acquire new customers.
Even beyond providing a better experience online for current B2B customers, B2B merchants are taking the leap to sell direct to consumers. It’s a way to differentiate from your competition and tap into new markets.
It can be a little overwhelming though to move from B2B selling to B2C online selling. So, we’ll take an in-depth look at nChannel customer Amax Incorporated, a B2B seller, and how they successfully launched four B2C websites for the first time. (more…)
What We’re Reading: Cyber Crime Risk, Amazon in July & Payments
This week we’re reading a variety of articles that include how to evaluate your cyber crime risk, Amazon Prime Day’s effect on Christmas shopping, and how to improve the retail payment experience. Read the articles below!
What We’re Reading: 3PL, Customer Relationships & Content Strategy
This week we’re reading about a variety of topics that include advice when switching 3PLs, how data can improve customer relationships and how to drive content strategy with keyword research. Read the articles below! (more…)
How to Find Manufacturers or Suppliers for Your Products
(This is a guest post from our friends over at Private Label Sk.In, a private label manufacturer for high quality skin care solutions.)
Building a strong business depends on making a steady profit while also meeting your customers’ expectations for a good product and a positive buying experience. Selecting the right manufacturer or supplier is one of the most important steps you can take toward meeting these goals – and making a less than ideal choice can drag down your profits. These tips below can guide you through the process of finding the best source of products for your business.
What We’re Reading: Cause Marketing, Fulfillment & Growth
This week we’re reading a variety of articles about the effectiveness of cause marketing, how to assess eCommerce fulfillment centers, and retailers going back to basics for growth. Read the articles below! (more…)