Top 5 Mistakes to Avoid When Selling on Amazon
Amazon has a current market cap of $390 billion. That’s more than the combined total of the top eight traditional brick-and-mortar retailers that includes Best Buy, Macy’s, Target, JCPenny, Nordstrom, Walmart, Kohl’s, and Sears.
As these traditional retailers seemingly struggle, Amazon continues to report its growth. It’s not a surprise then that retailers are flocking to the Seattle-based marketplace to sell their own items. Merchants are after a small piece of a big pie.
However, just selling on Amazon doesn’t equal success. Selling on Amazon is competitive. This article gives you our top five mistakes that you could be making on Amazon and hurting your sales. (more…)
What We’re Reading: What Retailers Should be Thinking
With a new year, comes fresh content. This week we’re reading about different ways that retailers should be thinking to evolve their business. Articles include why retailers shouldn’t forget about the post-purchase experience, should retailers still be nervous about the cloud, and why retailers should start thinking like startups. (more…)
Reverse Logistics: Where Online Retailers Should Make Improvements
If there’s one improvement you make to your online business this year, consider making it to your reverse logistics.
According to the National Retail Federation, merchandise returns cost U.S retailers more than $260 Billion in lost sales.
Returns are inevitable for merchants. They can’t be avoided. Instead, merchants should take the opportunity to use reverse logistics to increase sales and customer loyalty. Your returns process is a crucial part of the customer experience, and it is time you start treating it as so. (more…)
What We’re Reading: Digital Brands, Customer Loyalty, Tech Decisions
This week we’re reading a little bit of everything. We’re learning about whether internet retailers need physical stores, how to exceed customer loyalty, and how SMBs make tech decisions. Check out the following articles. (more…)
6 Tips for Choosing Which eCommerce and Retail Conferences to Attend
There are thousands of conferences held in the United States every year. For every industry, conferences offer a unique experience to meet, learn, and connect with others. Most people learn insights and advice that they can’t find anywhere else.
For a retailer, especially those in eCommerce, it can be overwhelming to choose which eCommerce conferences you want to attend throughout the year. Conferences are usually costly and require lots of planning.
This post will provide tips and resources to help you choose retail conferences that are worth your time. (more…)
