What We’re Reading: Content Marketing Strategy
You probably have come across the term “content marketing” more than once. Content marketing is important to all merchants today and how they communicate with their customers. This week we’re reading articles that can help you with your content marketing strategy this year. (more…)
How to Use a Market Expansion Strategy to Grow Your Sales
Are you thinking about how to grow your retail sales?
Retailers looking to grow need a market expansion strategy. This type of strategy provides different approaches that sellers can use to expand their business. Retailers can evaluate which strategy is best for their business.
This article covers different market expansion strategies. Then, we’ll provide a guide that specifically explains how to choose different sales channel expansion opportunities. (more…)
What We’re Reading: Delivery Options for Customers
This week we’re reading about innovative retail order fulfillment. See what delivery options retailers are giving their customers, and how customers are responding. (more…)
The Top Online Marketplaces (and How to Sell Successfully on Them)
Last week, I attended IRCE, Internet Retailer’s Conference and Exhibit. The two-day event was filled with eCommerce industry experts and some of the best solution providers available. It’s a conference that many merchants flock to for insight and answers.
As I talked to retailers, many of them were focusing on expanding their business to more top online marketplaces, like Amazon and eBay. They also wanted to know how we could help them manage it.
This article will cover the top online marketplaces merchants should be considering, and our tips for how to grow your sales on them. It takes more than just throwing a few of your products up on a new site. (more…)
What We’re Reading: Customer Service
Customer service is what sets you a part these days in retail. This week we’re reading news about customer service – how to do it and what customers prefer. (more…)
