What We’re Reading: Brick & Mortar is Alive and Well
Brick & mortar retail is alive and well!
It’s common to hear proclamations that the brick & mortar store is a dying entity. But, trends, studies, and these articles show that it simply isn’t the case.
The way brick & mortar fits into your overall customer experience is certainly changing. The proliferation of sales channels has changed things, too. But, that doesn’t necessarily mean you should close all your doors. Read on to learn why.
10 Reasons Why Mobile Will Make or Break Your Back-to-School Success [INFOGRAPHIC]
When it comes to back to school 2015 trends, one theme stands out as the most important: mobile. Mobile devices account for 19% of all U.S. retail eCommerce sales, and this figure is estimated to reach 27% by the end of 2018 according to Corra. In fact, 69% of ALL smartphone users use an Amazon app (as shown in our eBay vs Amazon selling infographic).
Mobile is quickly becoming one of the, if not the, most important aspect of a retailer’s marketing strategy. That includes your back-to-school strategy.
This post will cover some of the most interesting and consequential statistics found in our new infographic “10 Reasons Why Mobile Will Make or Break Your Back-to-School Success”. (more…)
How Product Information Management Solves Common Problems with Your Clients’ Product Data
When you’re an eCommerce solution provider (agency, developer, etc.), your job is to help your clients grow their businesses—to help them expand into to new sales channels like an online webstore and/or marketplaces. An integral part of this process is prepping and managing their existing product data.
Your clients’ success depends on their ability to attract and sell to new customers through rich, accurate product listings. But, the problem is that clients turn over to you their messy, inaccurate product data.
In some cases, you might even turn down a client because their data isn’t worth dealing with. It’s difficult, time-consuming, and expensive to just clean up your clients’ data in preparation for expansion.
This post will discuss the common problems that you come across when dealing with your clients’ product data. We’ll then provide product information management best practices for solving these problems. (more…)
What We’re Reading: Become an eBay Pro
This week, we came across a lot of great content about selling on eBay. It can be a challenging ecosystem of buyers and sellers, but if you do it right, your eBay business can be incredibly lucrative. Some merchants start on eBay and never need to expand. Others sell elsewhere and add eBay as another sales channel opportunity.
In either case, you need a little help. We think these articles will do it for you.
IRCE 2015: What we’re looking forward to.
IRCE 2015 is just around the corner, June 2-5 in Chicago to be exact. We’re gearing up for the event and we’re excited!
The Internet Retailer Conference & Exhibit is one of the biggest retail events in the country, featuring more than 200 speakers and an exhibition with over 600 companies. This is a big time event if you’re a retailer, e-tailer, distributor, or basically anyone who has a reason to read this blog.
We’re sending a team to the event, which includes yours truly, and here’s what we’re most excited for. (Maybe it’ll help you figure out how to navigate all of IRCE’s awesome content.)
